Leonardo Grimaldi, Suzano pulp commercial executive officer, said export delays are beginning to present challenges to producers ahead of peak season. Suzano said wood pulp shipments have been delayed and that export volumes were "negatively impacted" by port congestion and higher demand for break bulk vessels. Procter & Gamble, the country's largest toilet paper manufacturer, has again moved to expand production, The Wall Street Journal reported in August.īut slowed exports of raw material like wood pulp presents a challenge for companies looking to ramp up supply. Manufacturers like Procter & Gamble and Georgia Pacific increased capacity after a wave of panic buying at the start of the pandemic, only to see demand plummet as customers worked their way through their stockpiles. But wild swings in demand have now left retailers and producers scrambling to keep up. The tissue supply chain has historically been stable and predictible, said Gonzalez. "But there's no reason for shortages to happen as long as shoppers don't buy more than they need." "Stores like Costco are being proactive," said Ronalds Gonzalez, co-director of the Tissue Pack Innovation Lab at North Carolina State University.
As suppliers contend with logistical challenges, retailers like Costco and Sam’s Club are taking steps to prevent customers from hoarding and creating another demand-induced shortage.
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